Cue Jaws theme.
Shark Week returns to Discovery Channel beginning Sunday, August 1, to Wednesday, August 4.
Apparently shark weeks are shorter than human weeks.
This year Discovery Channel is commemorating the ocean's most well-known predator with "six brand-new jaw-dropping shark specials."
You can join the celebration by visiting the official Shark Week website to watch videos, play games, take quizzes and read the latest and greatest in the wide world of sharkdom.
If you want to take things to the extreme, adorn your home or office with some killer shark decor. Check out Discovery Headquarters in downtown Silver Spring, MD for inspiration (right).
And don't forget to set your DVRs for August 1!