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Testing Test Kits: We Compared 4 Popular Aquarium Ammonia Test Kits—Here Are the Results

For this ammonia test kit evaluation, we used a “blind” three-person test panel. The water samples contained known lab-prepared ammonia levels. But none of the people using the kits had any idea what the levels were.

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Testing Test Kits: We Compared 5 Popular Aquarium pH Test Kits—Here Are the Results

For our test kit evaluation, we used a “blind” test panel of three persons. We knew what the pH levels were in the water samples, but the observers didn’t. They simply performed the tests and wrote down the results.

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Help Hobbyists Discover Your Local Fish Store By Creating a Google My Business Listing — It’s Free, Easy, And We’ll Show You How!

Start building visibility for your fish store or aquarium maintenance service on Google Maps and Google Search by creating a Google My Business Listing. It’s like the modern day version of the Yellow Pages, only better!

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Mail-In and ICP Aquarium Water Testing: Which Service is Right for You?

There are 4 major water testing labs specializing in saltwater analysis: ATI Lab, AquaMedic AWT, ICP-Analysis.com, and Triton Lab. We sent identical water samples to each and discuss our test results in this comprehensive review.

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Here’s Exactly What You Should Do With Your Aquarium In Case Disaster Strikes: Lessons Learned From Julian Sprung’s ‘Backup Plan’

Julian Sprung, life-long aquarist and owner of Two Little Fishies, presents his real-life story about losing power and trying to save his reef aquarium during Hurricane Irma in 2017. “Backup Plan” are lessons he learned in the wake of the disaster.

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The Hidden Value of Offering Aquarium Installation and Maintenance Services At Your Local Fish Store

There is a large segment of customers who would gladly pay to have someone set up and maintain their aquarium. You’re probably thinking of typical service contracts like restaurants and offices. You’re right—but if that’s all that comes to mind, you’re missing another growing client base.

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Own a Fish Store? Here Are 6 Ways to Make Your Aquarium Products Sell Themselves

There is a lot of competition in the aquatics trade. You must give it your A-game every day. In today’s short attention span world, products sitting on a display shelf are boring. How would you like it if they reached out to customers and sold themselves? Here’s how to do it!

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Help Hobbyists Find Your Local Fish Store By Starting a Business Website (Yeah, We Said It)

The truth is, you really need a website in today’s competitive aquatics market. Before you know it, new customers will be walking through the door explaining how they found your store online and decided to stop by. New customers, delivered right to your door! We’ll give you some tips and tricks to help you get started. It’s easier than you think!

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4 Easy Ways To Win and Keep Customers Coming Back To Your Fish Store Using Product Merchandising

Professional merchandisers use art and science to come up with elaborate merchandising schemes based on colors, textures and customer physiological profiles. Fortunately for aquarium shops it’s not that complicated. We’ll take the mystery out of merchandising and make it easy for you to have a store that attracts customers and make your sales goals.

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Thinking About Setting Up A Freshwater Planted Tank? Here’s What You’ll Need

Planted aquariums are not difficult but they do provide a challenge both in aquascaping along with plant care. Many tropical fish develop richer colors when kept with live plants. Follow along as we take a bottom to top approach to setting up a planted aquarium.

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